Sometimes great things happen by chance.
Like Henry David Lee deciding he not only wanted to feed the backbone of America- the cowboys, farmers, railroad men and factory crews- but dress them, too. Clothing designed with a purpose, sturdy jeans that would last the throws of the day.
Then there are those great things that happen with time.
Like the evolution of a brand over 125 years. From the invention of the overall, the Lee Union Alls, to the Railroad Jacket with triple stitching. From the 101 zips, the hair on hide patch, to the 101 Jacket. To showing ladies some love with the Lady Lee Riders, the best fitting jean on the market. The list goes on.
Then there are the great things that most definitely happen on purpose.
Like the creation of denim so sturdy, so innately sexy and so durable, it’s as if it was built to last the throws of so much more than a day.
Designed with purpose for the partygoer and the thrill seeker, the one who dares to stay up all night, and into the next day.
And finally, there are those great things that happen just because we feel like it.
Like a party.
So to celebrate getting older and younger at heart, all at once, so we did just that.
20 archival pieces, hundreds of details. Plenty of drinks, and endless dancing.
Look, listen, live and learn. There are countless reasons to celebrate, but really, did you even need one?
Check out the full coverage on our facebook page
Let’s party.
